For the Love of Trails
What happens when you hand runners a blank cap and a fabric pen? Inside our first-ever UK festival activation at Love Trails: a stand that became a meeting point, strangers...
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For the Love of Trails
What happens when you hand runners a blank cap and a fabric pen? Inside our first-ever UK festival activation at Love Trails: a stand that became a meeting point, strangers...
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Inside UTA 2026 With Our Athletes
Ten athletes. Five distances. One extraordinary weekend in the Blue Mountains. Here's how our crew experienced UTA 2026, in their own words.
Meet Holly Ranson, Fractel's Golden Ticket Athlete
Holly Ranson has never done anything by halves. From sailing in Tasmania to racing on the national cycling circuit, she's always backed herself. Now, as part of the Fractel team,...
Josh Amberger x Fractel x PF&H - Design Notes
Fresh off a European racing stint and back home in Brisbane, this piece reflects on a post-travel rut that sparked an unexpected creative shift for Josh Amberger. A three-way collaboration...
IRAQ100: Running for Belonging
What happens when endurance meets empathy? For Tim Buxton and Mario Buchs, Iraq100 was never about medals or finish lines. It was about meaning. A 100-mile ultramarathon through Iraq, built on...
Crossing the Alps: 6 Days, 178km and One Big Dream
There’s something about the idea of crossing the Alps that captures the imagination of trail runners everywhere. This past June, Marcel Neumann and his friend Stephan turned that dream into...
Courtney Ugle and the Launch of Waangkiny
Courtney Ugle is a proud Ballardong/Wardandi Noongar woman from Bunbury, Western Australia, a storyteller, survivor, athlete, and advocate whose life has been shaped by resilience and purpose. Born into a...
George's Journey to the Sydney Marathon
Running for a Cause: George's Journey to the Sydney Marathon For many, running is about fitness, competition, or chasing personal bests. But for George, it’s something much bigger. A self-proclaimed...
The Mt Sanitas Hat Mission
Getting to Know the Mission What inspired you to start giving out Fractel hats on Mt Sanitas? It all started on a different mountain—Blacketts Ridge in Tucson. A gentleman there...
Toby's Journey to the Cocodona 250
A Journey from Marathons to the World's Toughest Ultras Toby’s running journey began in 2017, when he decided to take on the challenge of running his first marathon. In May...
Finding Community (and a Good Run) in Kathmandu
When you think of Kathmandu, your mind might go straight to its bustling streets, ancient temples, or the stunning backdrop of the Himalayas. But did you know it’s also home...
Why We Run: Tales from the Grampians Peaks Trail Ultra
Trail running is more than just a sport—it’s a journey. It’s an act of exploring both the world around us and the limits within ourselves. As runners prepare to take...