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Proudly Australian born, globally worn.

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Products
Add these at a discount

Black Performance Crew Socks

$20 $30

SUNNY COAST Performance Crew Socks

$20 $30

WHITE Performance Quarter Socks

$20 $30
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Explore the full Fractel collection, crafted for performance, comfort, and adventure. From breathable headwear to versatile apparel, every piece reflects our passion for the outdoors and the endless possibilities of running and exploration.

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View 204 items
 
 new
SM/M 56cm

CP-BUTTERFLY MAUVE Running Cap

$75
 
 new
56.5cm

V-CHAOS COBALT Visor

$55
 
 new
54cm

E-ATTRACTOR STEELE Cap

$75
Black Running Cap E-Series Front
 
 new
XS S M L XL

Men's V-BUTTERFLY EFFECT COBALT Race Singlet

$110
 
 new
XS S M L XL

Men's V-BUTTERFLY MAUVE Race Singlet

$110
 
 new
XS S M L XL

Men's V-CHAOS COBALT Race Singlet

$110
 
 new
XS S M L XL

Men's V-ATTRACTOR STEELE Race Singlet

$110
 
 new
XS S M L XL

Women's V-BUTTERFLY MAUVE Race Singlet

$110
 
 new
XS S M L XL

Women's V-CHAOS COBALT Race Singlet

$110
 
 new
XS S M L XL

Women's V-ATTRACTOR STEELE Race Singlet

$110
 
 new
S/M L/XL

CHAOS COBALT Performance Crew Socks

$30
 
 new
S/M L/XL

BUTTERFLY MAUVE Performance Crew Socks

$30
 
 new
STD 58cm

(PRE-ORDER) M-BETTER BEER - DAY FOR IT - Limited Edition Running Cap

$70
 
 new
STD 58cm

(PRE-ORDER) M-BETTER BEER - Navy - Limited Edition Running Cap

$70
 
 new
XS S M L XL XXL

Men's S-BETTER BEER - TIE DYE - Performance Singlet

$85
 
 new
XS S M L XL XXL

Men's S-BETTER BEER - NAVY - Performance Singlet

$85
 
 new
XS S M L XL XXL

Men's S-BETTER BEER - NAVY - Performance Tee

$95
 
 new
XS S M L XL XXL

Women's S-BETTER BEER - TIE DYE - Performance Singlet

$85
 
 new
XS S M L XL XXL

Women's S-BETTER BEER - NAVY - Performance Tee

$95
 
 new
S/M L/XL

TIE DYE - DAY FOR IT Performance Crew Socks

$30
 
 new
S/M L/XL

NAVY - DAY FOR IT Performance Crew Socks

$30
 
 new
58cm

R-COBALT 2.0 Cap

$75
 
 New
SM/M 59cm L/XL 62cm

A-SAHARA Adventure Hat

$115
 
 New
STD 58cm

M-CHAMA Running Cap

$75

FAQs

Are Fractel Hats Breathable?

Yes — Fractel hats are designed to be highly breathable, making them ideal for running, hiking, and outdoor adventures. Each hat is crafted from lightweight recycled fabrics with moisture-wicking and quick-drying properties to keep you cool and comfortable. Many styles also feature mesh panels or laser-cut ventilation for maximum airflow, preventing heat build-up on long runs.

With their combination of breathable design, UPF 30+ sun protection, and performance fit, Fractel hats deliver the perfect balance of comfort and function in all conditions.

Do you do Custom Designs?

Yes! We can customise all our headwear and apparel with a low minimum order. Learn more here.

How to care for my product?

We recommend a cold cycle in the washing machine in a washable bag. If possible, please use a wash bag to prevent rubbing with other items. Hang to dry. Do not iron.

If the item is torn in the washing machine, we are not responsible. These are guides, and it may be torn by a loose zipper or bra strap. The fabric is delicate, please be aware.

We acknowledge all First Peoples of the beautiful lands on which we live and celebrate their enduring knowledge and connections to Country. We honour the wisdom of and pay respect to Elders past and present.